1. […] The importance of logos in branding is overblown. Oh, they have their use…somewhat. But when it comes to branding, logos have nothing to do with the establishment of your brand. …read the full article: The Importance of a Logo in Branding. […]

  2. […] articles on logos and branding: The Importance of a Logo in Branding Logo Overthink: Branding doesn’t have to be this hard Designing Brand Identity (function() […]

  3. […] over-thinkers. Your logo is better off with just your name, using a unique font presentation.” (Jay Ehret 2009). Although I agree that branding on a whole is about positioning, living a promise and creating a […]

  4. […] The Importance of a Logo in Branding Logos are often thought of in the context of branding your business. In this article we look at the true importance of a logo, and it’s actual role in branding. Read more about the role of a logo… […]

  5. […] more on logos, see these related articles: The Importance of a Logo in Branding How to get a good logo without spending too much money Case Study: How to Get a Logo That Defines […]

  6. […] actually get a good lesson from a big business (website). Like we did with our logo lesson (see: The Importance of a Logo in Branding), let’s analyze some of the most popular websites in the world and see what we can learn for […]

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