reExperience Starbucks Project Archive

The reExperience Starbucks Project is a combined effort of Becky Carrroll at Customers Rock!, The Marketing Spot and the blogging community. Howard Schultz has promised to revive the Starbucks customer experience and we want to help.

On this page you will find a compilation of all posts in the reExperience Starbucks Project.

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The Marketing Spot Posts Customers Rock! Posts Other Bloggers’ Post
reExperience Starbucks 10: Rewards do not breed loyalty.
July 25, 2008
Starbucks Closings Raise Questions
July 3, 2008
reExperience Starbucks 9: The Perfect Frappuccino
June 26, 2008
reExperience Starbucks 8: What’s Up Howard (podcast)
May 29, 2008
Spilled Coffee: The Starbucks Marketing Mess
May 2, 2008
Starbucks New Logo: Have the wheels come off?
April 15, 2008
I Spent 10 Days Without Starbucks and Lived to Tell About It
April 1, 2008
Midweek Starbucks reExperience Update – 2008 Shareholder Meeting
March 29, 1008
reExperience Starbuck #4 – Let’s Get Involved
March 14, 2008
reExperience Starbucks #3: Are The Baristas Better?
February 29, 2008
reExperiencing Starbucks: A Double Shot
February 15, 2008
A Letter to Howard Schultz at Starbucks
February 1, 2008

Update 9: Customer Loyalty
July 29, 2008

Starbucks and Store Closings: How will it affect the experience?
July 3, 2008

Re-Experiencing Starbucks: Update 7 – Listening to Customers
June 26, 2008

Re-Experiencing Starbucks: Update 6 – The Card
May 12, 2008

The Coffee Experience: Free Coffee at Starbucks
April 8, 2008

Re-Experiencing Starbucks: Update 5 – MyStarbucksIdea
March 28, 2008

Re-Experiencing Starbucks: Update 4 – Little Things
March 16, 2008

RE-Experiencing Starbucks: Update 2: The Training
February 29, 2008

Re-Experiencing Starbucks: Transformation Starting
February 15, 2008

Re-Experiencing Starbucks
February 1, 2008

Helping Starbucks Improve the Customer Experience – The Seventh Step
by Meikah Delid
July 9, 2008
Helping Starbucks Improve the Customer Experience – The Fifth Step by Meikah Delid
May 26, 2008
Engaged Fans Promoting Starbucks on Facebookby Skip Lineberg
May 21, 2008
Starbucks – The Way I see it: MyStarbucksIdea.com by Doug Meacham
April 15, 2008

 


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  1. […] Becky Carroll is a personal friend and we “posse-blogged” together for a year on the reExperience Starbucks Project. And I’m very proud of her for writing a book that celebrates how Customers Rock!. Which, […]

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