Category Archives: publicity

Cracking The PR Code, Part 1: The Code Crackers (Podcast)

Written on by in Gary Vaynerchuk, PR, press release, public relations, publicity

Episode #10 of Power to the Small Business: The internet show about small business marketing. Cracking the PR Code, Part 1: The Code Crackers This is first of a special, two-part series on getting publicity for your small business. See Part 2: The DNA of Publicity Have you ever seen a story in the newspaper

Get Slightly Famous: How to Become a Celebrity in Your Industry

Written on by in podcast, Power to the Small Business, press release, public relations, publicity, word of mouth

The internet show about small business marketing -Episode #4 Become a Celebrity in Your Field and Attract More Business with Less Effort. That’s the promise of Steven Van Yoder, author of Get Slightly Famous. Van Yoder has written a book about publicity, gaining credibility, and establishing your business as the authority in your particular industry.

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