Category Archives: Simon Salt

Building, Protecting, Destroying Your Online Brand

The Internet show about small business marketing.

Episode #38 of Power to the Small Business podcast.


15 years ago, branding was a lot different. Websites were new and shiny and there was no such thing as social media. Now, your brand is likely to be everywhere, and you must be diligent. In this episode of Power to the Small Business, we take a look at your brand online. Simon Salt of IncSlingers helps us understand how to build, protect, and avoid destroying, your online brand.

Brand-Protection

Guest: Simon Salt CEO of IncSlingers, Austin, Texas
Length: 24 minutes

Email subscribers and feed readers – If you don’t see the player, click here to listen to Power to the Small Business
You can also download the mp3 file here: Download Power to the Small Business #38 (for personal use only)

Press the play button on the player above and get started. Comments, questions? Please share it in the comment section below or call our brand new audio comment line: 254-433-8529.

iTunes

Show Notes:

Selected quotes from Simon Salt:

“In the same way your brand exists in the real world, it very much exists in the online world.”

“The most obvious way to destroy your brand online is to disregard your audience.”

“People’s expectations now of a company… is that there’s going to be an element of interactivity.”

Show Links:

Simon Salt’s Company: IncSlingers
Simon’s Blog

Tutorial: The Brand Promise

For updates on new articles: Receive The Marketing Spot by Email or Get The Marketing Spot in a blog reader


Powered by WishList Member - Membership Software