> Don’t let your goals get in the way of your dreams or your personality. My opinion is that growth targets should not define your identity. But we do need some guideposts to keep us focused for the next year. I would suggest choosing some key words to define you, or your business. Not keywords
Category Archives: Uncategorized
>Reading to Become a Wise Marketer
> The goal of The Marketing Spot blog, the reason I write all these blog articles, is to empower entrepreneurs and small business owners with the confidence and knowledge they need to be wise marketers. Meaning: your marketing actually gets you more customers, increases awareness of your business, heightens the experience of your customers, sparks
>Podcast: How to do Email Marketing for Small Business
> Episode #29 of Power to the Small Business podcast. The Internet show about small business marketing. It’s time to take the mystery out of email marketing because it just might be the most cost-efficient marketing tool for small businesses. For this episode of Power to the Small Business, we’ve assembled a panel email marketing
>Spot On! This Week’s Best Marketing Advice
> Here are some of the week’s best small business marketing blog posts. They are categorized by the four spots of The Marketing Circle of Life. Enjoy and be educated. Photo Credit: DavidMyersPhotos Promotion: Ideas for great business cards by Becky McCray at Small Biz Survival. Business cards hold an enduring fascination. If you go
>Weekend Marketing Reading
> Weekend Marketing Reading has been on haitus for several months but we’re bringing it back. Here is a collection of some of the best small business marketing information on the web from the past week. Usually, I’ll choose four articles/blog posts related to the four spots of The Marketing Circle of Life. These are,
>Free Media Selection Tool For Local Advertising
> As promised in last week’s post about traditional advertising media, today I am offering a free media selection tool: The Media Spotter Matrix. This PDF download will help you choose the right media for your local advertising campaign. After you download, and before you use this tool, please read these previous posts on local
>Have A Blessed Christmas
> May the joy of the birth of our Savior enter your heart this Christmas. – The Marketing Spot TeamLuke 2 The Birth of Jesus1In those days Caesar Augustus issued a decree that a census should be taken of the entire Roman world. 2(This was the first census that took place while Quirinius was governor
>We Give Thanks
> HAPPY THANKSGIVING! We’re taking the next couple of days off here at The Marketing Spot. It will be hard not to think about marketing for even 24 hours. However it gives us time to give thanks for the many favors granted to us by God. We are thankful for all of his blessings. May
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