Quotation Spot: A Collection of Customer Experience Quotes |
“Developing a real understanding of how customers want to buy is far more important than defining how you want your products to be sold.”
Managing the Customer Experience – Shaun Smith & Joe Wheeler
“Clearly, the key factor for a company attempting to dominate on experience rests heavily on the interaction between customers and employees.”
The Myth of Excellence: Why Great Companies Never Try to Be the Best at Everything – Fred Crawford & Ryan Matthews
“Customer Sacrifice: The gap between what a customer settles for, and what he wants exactly. Designing for the average is the root of customer sacrifice.”
The Experience Economy: Work Is Theater & Every Business a Stage – B. Joseph Pine & James H. Gilmore
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