My definition of advertising success has three parts:
- Reaching enough of the right people.
- With a message that has impact.
- And enough frequency for them to remember what you say.
If you would like to learn how to get results and a better return on your advertising investment, I invite you to register for my final free webinar of 2010: Straddling the Fence: How to choose the right combination of traditional and online advertising for your business.
Date: December 8, 2010
Time: 3:00-4:00PM Central Time
These are challenging times for the entrepreneur trying to market a online or ‘brick and mortar’ business. As I pointed out in my recent article: Marketing Across the Digital Media Divide, there is a place for both traditional and new media in the advertising mix. But where? That’s what I will help you answer in this free webinar on December 8th.