“Marketing guys are so unambitious. My advertising says, ‘I want to change the world.’ And their advertising says, ‘Let’s inch up the sales a little bit.'”
“Unless your advertising contains a big idea, it will pass like a ship in the night.”
“Messages prepared in the old, traditional ways have no hope of being successful in today’s overcommunicated society.”
Got a favorite quote, feel free to add it.
We have a second blog for small businesses. For practical small business marketing ideas and case studies, check out The Idea Spot