Category Archives: restaurant

Dear Restaurant Owner: Please don’t think like a restaurant owner.

John Foley writes what restaurant owners think about Valentine’s Day: cash flow. But that’s not what customers are thinking.

Heart-for-Valentine's-Day-Flickr-by-Esparta
Photo credit: Esparta

Actually customers are hoping. Hoping that the restaurant they choose gets it right. Hoping that their server will actually spend time with them. And hoping it will be a romantic evening worthy of Valentine’s Day. So my plea to restaurant owners is to not think like a restaurant owner. Think like the customer. I’ve written about this before. Here’s my advice from a couple of classic articles

Restaurants Miss The Point of Valentine’s Day – What customers want and how you can give it to them on Valentine’s Day.

How to Become the Most Popular Restaurant in Town – The real reason people choose a restaurant as their favorite.

Won’t you be my Valentine’s Day Restaurant?

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>Case Study: Word of Mouth for a Bar & Grill

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