entrepreneur Archives - The Marketing Spot

Powering Down and Powering Up a Podcast

Written on April 17, 2014 by Jay Ehret in entrepreneur, marketing, podcast

If you start something new, it would be a good idea to simultaneously end something old. And that’s what I’m going to do.

New Marketing Podcast premiering next week

Next week I will premier a brand new, focused, marketing podcast. It’s going to be awesome! Ok, I’m a little biased and I’ve been doing a lot of prep work on it over the past couple of months and I’m excited about what I’m going to be able to provide for you. I don’t have time to produce two podcasts so sadly, after 99 episodes, I must draw the curtain on my first podcast child, Power to the Small Business.

As a parting bow, I present the most popular episode in the history of the show;
From the Trenches: An Entrepreneur’s View of Marketing (Episode #39)

Podcast: Play in new window | Download

Originally published: September 29, 2009
Guest: Megan Duckett of Sew What

Top 5 Episodes of Power to the Small Business

#39 – Megan Duckett; An Entrepreneurs View of Marketing
#14 – Jim Morris: A Tagline is Your Best Brand Communication Tool
#37 – Marketers Roundtable 1: A Discussion of Current Marketing Issues
#40 – Tom Hopkins on the Sales-Marketing Mix
#38 – Simon Salt: Building, Protecting, Destroying Your Online Brand

Premiering on April 24, 2014, a brand new marketing podcast!

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The Business of Belief

Written on September 26, 2013 by Jay Ehret in business books, entrepreneur

It’s a lot easier to say you want a successful business, than it is to believe you can actually have one. Do you really believe in your business? There’s a simple test to find out. Tom Asacker was recently a guest on my podcast to discuss his latest book: The Business of Belief. It’s a

Who Are You?

Written on August 26, 2012 by Jay Ehret in branding, entrepreneur

(The following is a true story) As I sat reading at the Barnes & Noble Café yesterday, a Baylor University freshman took a call from her mother. The young lady decided that those of us in the café had enough security clearance to be privy to the conversation. What we learned was shocking: during her

The Best of The Marketing Spot 2011

Written on January 3, 2012 by Jay Ehret in branding, Customer Experience, entrepreneur, marketing, promotion, social media, word of mouth

Where oh where did the time go? Here we are in 2012 with another great year of marketing ahead of us. But before we get too far down the highway, let’s take a look back at the best small business marketing articles of 2011. I’ve organized the list around the four essential spots of small

Marketing With SOUL

Written on October 15, 2011 by Jay Ehret in entrepreneur, marketing

Howard Schultz faced an intriguing choice. The former Starbucks CEO could enjoy the rewards of having built Starbucks into a world-wide brand, or he could return to the daily grind by reclaiming the CEO title after an 8-year absence. He chose the grind. What tipped the scales? Schultz told Bloomberg Businessweek: The company had been

What Makes You Do What You Do?

Written on September 7, 2011 by Jay Ehret in entrepreneur, small business

This is a guest post from Stephen Smith, Freelancer, Consultant, and Teacher of Social Media Literacy. Jay Ehret is currently on vacation. I quit my job this week. Well, that’s not exactly true, I gave two-weeks-notice a couple of weeks back and worked out my 12-day stretch. That’s right, 12 days out of 14. Because

Are You an Entrepreneur?

Written on February 24, 2011 by Jay Ehret in blog, entrepreneur

As you consider that question, take a look at this definition, An entrepreneur: One who shifts economic resources out of an area of lower, and into an area of higher yield. Tim Ferris – THE 4-HOUR WORK WEEK This has been a topic of conversation around the office and amongst friends as I prepare to

The TED Advanced Video Degree in Entrepreneurship

Written on January 6, 2011 by Jay Ehret in entrepreneur, leadership, management, marketing

There just isn’t time to go back to school to receive advanced entrepreneurial training. You’re too busy running your business. Heck, most business owners never received any formal education in entrepreneurship. They learned the craft at the school of hard knocks. Welcome to the University of TED (Technology Entertainment Design). Within these videos are the

How to Make a Billion Dollars Through Marketing

Written on December 2, 2010 by Jay Ehret in Customer Experience, entrepreneur, Tony Hsieh

The best entrepreneurs are marketers at heart. They understand that business is not just about selling stuff. They know the best companies deliver more than just a product. That’s how Zappos CEO Tony Hsieh transformed a small online shoe retailer into a company that sold to Amazon for nearly a billion dollars. Three months before

Our Future Depends on A Culture of Entrepreneurship

Written on August 5, 2010 by Jay Ehret in entrepreneur, government

Is entrepreneurship dying a slow death in America? Every entrepreneur should pick up a copy of the July/August issue of Inc. Magazine. It’s a call to arms to fight for the future of this country. The army that will save America’s economy is an army of entrepreneurs. Photo Credit: U.S. Army There is a shift

Category Archives: entrepreneur

Top 5 Episodes of Power to the Small Business