Category Archives: blogging

Getting Social Media Right

Written on by in blogging, guerrilla marketing, social media

Guest post by Eric Brown Social Media and all the new online New Media create an array of innovative ways to market your goods and services, particularly for the savvy Guerrilla Marketer. Does that mean you drop traditional marketing? Likely not. I am sometimes criticized for taking an all or nothing kind of approach toward

Podcast: Wasting Time on Social Media

Written on by in blogging, Bryan Person, Facebook, podcast, Power to the Small Business, social media, Twitter

Episode #30 of Power to the Small Business podcast. The Internet show about small business marketing. Are you wasting time on social media? Could be, if you’re not spending your time on the right social media tool. In this episode of Power to the Small Business, we discuss the different social media options and the

Blog Your Way to Credibility and Authority

Written on by in authority, blogging, credibility, small business

People have questions. You have answers. People have problems. You have solutions. Too many businesses think that the Internet is a magic money machine, when in reality it should be the magic answer machine. That’s where you come in. Blogs are an excellent opportunity for you to demonstrate your expertise, gain credibility, and build authority

>Spot On! This Week’s Best Marketing Advice

Written on by in Advertising, blogging, branding, conversation, Customer Experience, marketing plan

> Here are some of the week’s best small business marketing blog posts. They are categorized by the four spots of The Marketing Circle of Life. Enjoy and be educated. Photo Credit: Mykl Roventine Branding: Silly Wabbit, Brands Aren’t Just for Customers by Amber Naslund on Altitude Branding. Cutting prices is not a good way

>Spot On! This Week’s Best Marketing Advice

Written on by in blogging, branding, conversation, Customer Experience, website, word of mouth

> Here are some of the week’s best small business marketing blog posts. They are categorized by the four spots of The Marketing Circle of Life. Enjoy and be educated. Promotion: Blogs versus Websites: What’s the Difference? by James Chartrand at Men With Pens. There’s a misconception surrounding blogs and websites. Many people still believe

Social Media 101 For Small Businesses

Written on by in blogging, Facebook, myspace, social media, Twitter, video, Youtube

I recently spoke to about 80 business owners and managers at a local chamber of commerce business luncheon and posed the question: “How many of you are Tweeters?” Blank stares. I clarified: “How many of you use Twitter?” Crickets chirping. I was stunned. Not one of 80 people had heard of Twitter. And most likely,

Customer Engagement Equals Customer Trust

Written on by in blogging, customer engagement, Customer Experience, customer trust, social media

Guest Post By Valerie Conyngham  I recently emailed a large retailer with a complaint about the quality of this past season’s clothing line. To the company’s credit they replied to my email within 12 hours assuring me that my concerns would be forwarded to their merchandising team. I appreciated the response and it’s enough for

Blog Day – Five Blogs for Your Consideration

Written on by in blogging, branding, direct mail, marketing, small business

BlogDay was created with the belief that bloggers should have one day dedicated to getting to know other bloggers from other countries and areas of interest. Today is the day bloggers recommend other blogs to our readers. This way, all blog readers will find themselves leaping around and discovering new, previously unknown blogs. One of

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